Learning, collaborating and networking were in full force during the 2022 IABC Southern Region connect2comms Conference in Greenville, October 19-21. Attendees from the U.S., Canada and Caribbean participated in events from the Welcome Reception on Wednesday evening to the closing session on Friday.

Designed to provide valuable professional development for marketing communication professionals, connect2comms included a mix of keynotes, general sessions, workshops and breakout sessions, along with the Southern Region Award Luncheon and the Global Communication Certification exam.

Keynote and General Sessions included:

· Rob Lawless – Creating Empathy through Conversation

· Molly Barker – Leading Outside the Box

· Stephen Krempl – 5% Zone- The Mindset to Be More Visible

· Sharon Hunter, SCMP – Corporate Snakes and Career Ladders Workshop

· Chakisse Newton - Communicate to Motivate: Persuading Others to Act

Breakout sessions covered multiple topics such as emerging trends, best practices and strategic career tips in the areas of Leadership & Strategy and Communication Engagement. Speakers who are regional, national and international marketing communication experts provided insight, knowledge and experience to attendees from various disciplines and career levels.

Most presenters participated in the entire conference and said they got as much out of it as the attendees:

“And, for the record, I absolutely love your group. They are some of the most authentic and spirited people on the planet!”

Participants enjoyed the city of Greenville, the learning sessions and the opportunity to network with peers again in person.

“Connect2comms offers our members and guests an opportunity to come together and hear from thought leaders across our industry, adding more value to our membership and enhancing our professional development offering,” said Jordan Nagel, IABC Southern Region chair. “Thank you to our outstanding speakers, committee members, sponsors, and attendees!’

The IABC Southern Region conference committee appreciates the support of the IABC South Carolina Chapter as well as sponsors Simpplr, Dragonfly Editorial, Axios HQ and Alison South Marketing Group.